“The great challenge in this decade . . . is social revival.”

So says David Cameron, leader of the British Conservative Party, who has brought about a considerable transformation in the party of Thatcher, a transformation he describes this way: “We used to stand for the individual. We still do. But individual freedoms count for little if society is disintegrating. Now we stand for the family, for the neighborhood—in a word, for society.” It seems to be working, since the Conservatives (or Tories) mopped the floor with the ruling Labour Party in local elections held across Britain two weeks ago—Labour even lost in London.David Brooks certainly thinks there’s cause and effect here, and sees a lesson the Republicans need to take to heart. Brooks wrote in last Friday’s column,

The British conservative renovation begins with this insight: The central political debate of the 20th century was over the role of government. The right stood for individual freedom while the left stood for extending the role of the state. But the central debate of the 21st century is over quality of life. In this new debate, it is necessary but insufficient to talk about individual freedom. Political leaders have to also talk about, as one Tory politician put it, “the whole way we live our lives.” . . .These conservatives are not trying to improve the souls of citizens. They’re trying to use government to foster dense social bonds. . . .They want voters to think of the Tories as the party of society while Labor is the party of the state. They want the country to see the Tories as the party of decentralized organic networks and the Laborites as the party of top-down mechanistic control.

As Brooks notes, this isn’t an isolated phenomenon, as center-right parties have risen to power recently in Germany, France, and Canada, among other places; the question is, as he puts it, “whether Republicans will learn those lessons sooner, or whether they will learn them later, after a decade or so in the wilderness.” I don’t know if his analysis is right or not; but it needs to be considered. Carefully. Given that the direction he suggests is one that would suit John McCain well, I hope the McCain campaign is listening, and will give his analysis that consideration.